How long should a sign last?

Laminated prints are commonly applied to aluminum signs, but it's crucial to be cautious of opting for cheap vinyl and low-quality laminated prints. Despite looking similar, they perform quite differently and can significantly impact the appearance of your business. Investing in higher-quality materials ensures a more professional and long-lasting impression.

When engaging a sign writer, it's essential to inquire about the grade of materials they use. Knowing this information allows you to make informed decisions about the durability and longevity of your signage. Don't hesitate to ask about the quality standards they adhere to and ensure they prioritize materials that align with your expectations for longevity and performance.

Here's an example of a job I lost to a competitor due to pricing. As you can see, the printed signs are deteriorating from sun damage within one year. We use materials rated for 5-7 years of durability. Now, the customer is compelled to replace the signs because the damaged ones project a poor image, resulting in double the expense.

Note cheaper materials are used for temporary signs like corflute, real estate signs and banners.